How do you disrupt modern jewelry?
First, recognize why it needs disrupting! Too much meekness, too much sameness, too much predictability. What happened to great design - especially with earrings and necklaces?
That's easy. Skyrocketing gold and silver prices is what happened. A century ago, gold was $20 an ounce. Today, it's near $2000. At those prices, small, safe minimalism is about a designer's only option.
Unless the designer "disrupts modern". Instead of molding gold and silver, I etch out of a single, solid hypo-allergenic stainless steel piece of metal, then turn that into fanciful modernist constructions based on a lifetime in design, graphics and composition. Finally, I set some of the finished designs aside and plate them in pure, 23k gold.
The finished steel designs shine like silver but will never tarnish like silver.
The finished gold-plated designs look like solid gold.
The finished pricing looks like a mistake in your favor.
Since you're only paying for unadulterated design without the added costs of precious metals or gemstones, (think of it as jewelry design without a safety net) my jewelry is remarkably affordable. Essentially, it's fine jewelry design for a costume jewelry price tag.
Disrupt Modern? Someone had to.